Author: Admin Asei

In the midst of the current challenges of competition in the insurance business, PT Asuransi Asei Indonesia (Asuransi Asei) in the future is expected to be able to win business competition by showing that its business performance continues to increase. One of the efforts to improve performance is by making continuous innovation. One of the strategies used in facing these challenges is to innovate. The innovation carried out by Asuransi Asei is more emphasized on continuous improvement or the creation of new ideas to answer growing customer needs and increasingly fierce global competition. Therefore, the importance of this culture of innovation is grown in Asei Insurance.

Innovation is widely recognized as having a positive influence on the effectiveness and long-term survival of organizations (Janssen, 2000). Innovation itself according to West and Farr (1998) is the introduction and application of new ideas, processes, products or procedures that are deliberately carried out in an individual, team, or organizational job and are relevant for adoption in work units and are designed to generate benefits in individual performance. team, organization, or community. Furthermore, this new concept in the introduction and implementation of ideas, products and procedures does not have to be anything completely new, only that its adoption is relatively recent. Every individual in the organization has an important role in generating, promoting, discussing, modifying, and ultimately realizing innovative ideas. Therefore, one way for organizations to be more innovative is to encourage employees to innovate. On this basis Asei Insurance formed Innovasei.

Inovasei 2020 activities started from the collection of ideas, from 14 August 2020 to 14 September 2020. The total number of ideas collected reached 108 ideas, both new ideas and implemented ideas.

The innovation assessment stage consists of 4 stages, namely administrative selection, Committee Test, Expertise Test and Board of Directors Test. Of the 108 ideas collected, there were 60 ideas that successfully passed the administrative stage. The InovAsei Committee did a deepening of the material by paying attention to the substance aspects of the idea. The assessment parameters consist of 7 aspects, namely Originality, Application, Impact, Cost, Development Potential and Automation & Digitalization.

After administrative selection, 30 ideas passed the Committee Test and 15 ideas passed the Expertise Test. Participants who pass the Expertise Test have the right to proceed to the next stage, namely the Final Test (Board of Directors Test).

InovAsei winners will be included in a competition between the IndonesiaRe Group. On the other hand, for InovAsei participants who have not won the InovAsei 2020, the ideas will still be accommodated in the Asei Idea Bank which will be evaluated by the InovAsei Committee for implementation. If it is effective and efficient for the company, why not?

Wednesday, August 5, 2020 Asuransi Asei has held a Soft Launching of the Core Application for General and Sharia Insurance. With this application Asei Insurance hopes to improve the quality of service to business partners.

Service quality improvement is carried out through the support of information technology systems. The development of information technology is a pre-requisite in supporting the smooth running of Asei’s business operations going forward, one of which is through the development of the General Insurance & Sharia Core Application.

PT Asuransi Asei Indonesia collaborates with PT Bank Pembangunan Daerah Jambi to provide protection against multipurpose credit risks. The signing of the Memorandum of Understanding (MoU) was carried out by the President Director of PT Asuransi Asei Indonesia Erickson Mangunsong and the President Director of PT Bank Pembangunan Daerah Jambi H. Yunsak El Halcon on Wednesday, July 2, 2020 at Jakarta. The cooperation that is established will be a mutually beneficial synergy and improve the business performance of each company.

PT Asuransi Asei Indonesia collaborates with PT Pos Indonesia (Persero) to provide protection against the risks of courier and logistics delivery including courier and retail logistics, project logistics delivery, e-commerce delivery, and Special Precious Metal Valuable Goods Delivery. The signing of the Memorandum of Understanding (MoU) was carried out by the President Director of PT Asuransi Asei Indonesia Erickson Mangunsong and the Commercial Director of PT Pos Indonesia (Persero) Charles Sitorus on Wednesday, July 2, 2020 at the PT Pos Indonesia (Persero) Jakarta Office.

This collaboration is a form of improving services to customers of each company, as well as a form of expanding distribution channels for PT Asuransi Asei Indonesia for Marine Cargo Insurance products. PT Asuransi Asei Indonesia provides protection for delays, damage or loss of shipments of goods in the form of documents / letters and parcels through PT Pos Indonesia (Persero).

The cooperation that is established will be a mutually beneficial synergy for the two companies. PT Asuransi Asei Indonesia protection services are supported through an integrated system (host to host) with the entire PT Pos Indonesia (Persero) network and connected to PT Asuransi Asei Indonesia, the Jakarta branch.

Apart from being a synergy for BUMN, this collaboration is also in line with the role of BUMN in developing the country through logistics distribution services to all regions of the Republic of Indonesia. Through the synergy between PT Asuransi Asei Indonesia and PT Pos Indonesia (Persero), it is hoped that it can provide mutual benefits to improve company performance and encourage national economic growth.

The Covid-19 pandemic that has hit almost all countries in the world has certainly had a negative impact on many people. Along with the increase in the number of people who are positively infected and the death rate continues to increase, many people hope that the Covid-19 pandemic can end soon. In just a short time, our country was messed up by Covid-19 from health, social and economic aspects. Many parties are disadvantaged because of the corona outbreak. Due to this situation, not a few institutions or individuals have held social actions, held various corona donation programs.

As a form of concern over the conditions of this pandemic, Asei made donations to people affected by Covid-19 which were channeled through the Bakti Pemuda Foundation, Urban Sakola and the Yasmin Foundation. Funds were distributed to several areas including Bogor, Cikarang and Bekasi Regencies. This donation activity is also Asei’s social responsibility or corporate social responsibility (CSR) to the community, especially those affected by Covid-19.

With this assistance, Asei hopes that the donations distributed are useful and can ease the burden on the people affected by Covid-19. Keep up the positive spirit and continue to work hand in hand against Covid-19.

In order to follow the health protocol recommended by the government in the New Normal, Asei gave Covid Kits to all employees in the form of masks, gloves, hand sanitizers, multivitamins and disinfectant sprays as a preventive measure and an effort to reduce the chain of spread of the Covid 19 virus. Asei hopes that all employees will continue to follow the health protocol recommended by the Government and be productive in doing their jobs.

The distribution of the Covid-19 prevention package was also given to all employees of the Asei Cooperative. The form of preventing the transmission of Covid-19 was also carried out through various steps, including the formation of the Covid Asei Task Force Team, implementing continuous spraying of disinfectants in all work spaces, increasing the provision of hand sanitizer access at several strategic points, distributing educational e-flyers to prevent Covid-19 Asei employees and all stakeholders.

The development of the Sharia Insurance Industry is currently stagnant, especially for general sharia insurance. but instead some sharia general insurance produces brilliant performance with minimal and efficient resources. Sharia Unit of PT Asuransi Asei Indonesia (Asei Syariah) shows increased trust from business and community sources in managing sharia general insurance protection. This is reflected in financial performance in 2019.

Based on the 2019 financial report (Unaudited), Asei Sharia has received a premium contribution of Rp 20.5 billion with a profit of Rp 6.3 billion in corporate funds and a tabarru fund underwriting surplus of Rp 3.2 billion. This is inseparable from a number of strategies that have been implemented by the company, before entering into the description of the strategy it should be noted that Asei Sharia is a subsidiary of BUMN Indonesia Re (Persero) which began operating in 2012. Currently Asei Sharia has 16 branch offices that have spread in Indonesia. Distribution channels are used the most through bancassurance, insurance brokers, direct retail and corporations. The retail superior products are GriyAsei (sharia fire insurance for buildings), AutoSei (sharia four-wheeled vehicle insurance), MotoSei (two-wheeled vehicle insurance) and PesonAsei (sharia personal accident insurance) while the corporate flagship product is PAR (asset / asset insurance) sharia), CAR / EAR (sharia development / installation project insurance) and CIS / CIT (sharia deposit / deposit insurance)

There are two strategies that have been used and will continue as a strategic step in 2020 including the first, focusing on customers in providing services quickly and becoming a solution to the problems faced by customers in managing personal and institutional risk. As long as it operates, Asei Sharia always maintains its commitment to issue Cover Notes, Insurance Policies and payment of claims so that on this basis the trust arises.

Second is a return to the Islamic insurance khittah which presents the authenticity of sharia insurance in avoiding the elements of maisir (gambling), gharar (uncertainty), usury (interest) and the pattern of risk marketing (bribes) in each of its operations. Asei Syariah is always monitored closely and periodically by the DSN-MUI Sharia Supervisory Board chaired by Prof. Hasanudin MA, Asei Sharia is committed to presenting insurance services in accordance with shariah principles.

At least there are some other general characteristics of sharia insurance namely the existence of a fair, transparent and trustworthy contract and management. In addition, no less interesting is that Islamic insurance also has profit sharing if the manager experiences a surplus on the Tabarru funds report and the customer does not experience a claim until the end of the membership of Islamic insurance in accordance with the provisions applicable to the Islamic insurance policy.

The next strategy in 2020, Asei Sharia will carry out digitization of business processes mainly through Host to Host collaboration, application of Data Sharing for institutional business sources and applications for closure of Islamic insurance through the Android and iOS systems for retail / personal business sources. It is hoped that through this strategy it can support internal transformation and the industrial revolution 4.0.